How To Raise Money in a Recession

There have been 11 recessions since 1948, occurring about once every six years. Periods of economic expansion are much more varied and have lasted as little as one year and as long as a decade. The average recession before 2007 lasted about 11 months. The Great Recession, which began in December 2007 and ended in June 2009, lasted 18 months and recorded the largest decline in output the country experienced since 1960 (IMF). The 2020 COVID recession lasted just two months but broke the record for longest expansion in U.S. history. Regardless of where we are in the economic cycle, we are either recovering from or headed to a recession. 

A constant during either period was that people were still starting new businesses. In fact, often the best new businesses get started when a smart, ambitious, and entrepreneurial person gets laid off from an existing business due to downsizing during economic contraction.  

If you’ve become part of this brave and bold crowd during an economic downturn, you are not alone. You represent the entrepreneurial American spirit that burns in the hearts of many. But to realize your dream, you need money. How do you get it? 

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